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Health coaches work with people to set and achieve their health and wellness goals, whether that's fitness, weight management, forming better habits, managing chronic conditions, or making any other behavior change. A health coach helps clients bridge the gap between knowing what to do and actually doing it. This collaborative process involves co-creating realistic goals, identifying potential obstacles, and developing strategies to overcome them. People hire a coach when they want support and accountability - to turn intention into action, regain control of their health and create a sustainable healthy lifestyle.

A national board-certified health and wellness coach (NBC-HWC) has met national standards for education, assessment and ethical practice, and has earned the NBC-HWC credential, the gold standard in the health coaching industry. NBC-HWCs assist clients to use their own insight, personal strengths and values to set goals, commit to action steps and establish accountability in building an envisioned healthy lifestyle. It’s not about giving advice. It's about helping people follow through and create lasting change.

Research shows that people who work with a health coach are significantly more successful in achieving and sustaining their health goals than those who try to make changes on their own. With more than 100 peer‑reviewed studies supporting the field, health coaching has been shown to improve goal attainment, follow‑through, and long‑term behavior change. Coaching creates the structure, accountability, and compassionate partnership that make lasting change possible.